Despicable Me 4 Employee Pre-Screening

Philadelphia’s Comcast headquarters celebrated the release of Despicable Me 4 with character meet-and-greets, a minion-inspired lunch menu, and an employee screening.

Event Production & Logistics

  • Developed activation and décor concepts from initial brainstorms to final execution

  • Collaborated with vendors to communicate creative vision and elevate event elements

  • Coordinated themed food and beverage elements, including a Minion-inspired menu

  • Supported character meet-and-greet planning and flow

  • Contributed to overall event logistics and day-of execution

Brand Partnership

  • Identified and pursued partnership opportunities that aligned with the event theme

  • Secured a zero-cost collaboration with Three Wishes Cereal through a personal connection

  • Integrated the brand partnership seamlessly into the event experience

  • Coordinated communication between the partner and internal teams to ensure smooth execution

  • Leveraged the partnership to enhance authenticity and guest engagement at the screening